Kelly Brook Belfast

In September we were excited to welcome the stunning model/actress and the face of Skechers, Kelly Brook to Belfast to open our latest store in Donegall Place.

Kelly unveiled the latest styles of her Skechers Memory Foam collection to key members of press and received a warm welcome from the Belfast locals. The city even lit up in Skechers blue to support the event!  Kelly took the time to meet and greet fans at the store launch where she happily signed copies of her books, calendars & #KellyLovesSkechers T-shirts!

Belfast

Sporting her favourite pair of Skechers Memory Foam trainers from the range -Skech-Air Infinity Style Code #12111 BLHP- Kelly brightened up her casual outfit with electric blue and hot pink colour pops!

Want a trainer like Kelly’s with instant comfort that’s fun to wear? This is just one of the styles available from Skechers that will help you rock this season’s sneaker trend. Find out more online at http://www.skechers.co.uk or visit your local Skechers store.

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SKECHERS BOOTS TO FALL FOR

Fall is in full swing, and there’s nothing better than grabbing a cup of cocoa, an old sweater, jeans and your favorite boots to feel cozy yet fashionably trendy during the cold months.

To get an inside look at the latest boot trends, we asked our women’s merchandiser Christina to highlight some of the season’s hottest boot styles.

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NATIVES SUEDE BOOTIES (#48696)

Booties continue to lead the charge with different materials and colors and heels that complement any style – and this one comes in your choice of Tan or the hot color of the season, Navy.  With a zip closure and finished edging at the top, the Native looks great paired with dresses or jeans.  The heel is just high enough that you feel dressed for any occasion, yet your feet won’t cry at the end of the night.

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TAXI CRISS-CROSS BOOTIES (#47814)

A higher heel than the Natives at two inches, the Taxi is the boot of the season.  Comfort has never looked so stylish.  A suede bootie with a criss-cross leather band on the top and buckle detailing make this a MUST HAVE for the fashionista in us all.  Available in Black and Taupe.

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THE COUGAR FOU FOU SLIP-ON BOOT (#48473)

For the woman on the go who won’t have her fine taste in fashion compromised, this slip-on boot is just what she needs.  Add a hidden wedge and you’ll be hard pressed to take them off when it’s time to retire for the evening.  This bootie is versatile in that you can fold down the top to reveal the grey contrast lining.  Available in Black.

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THE PATSY CHELSEA BOOT (#48456 at select Skechers stores)

For years, the Chelsea-inspired boot has graced runways of the finest design houses in Paris and Milan.  Our interpretation of this boot is on point with the hottest trend in booties.  With elastic side detail, this low heel slip-on bootie is so comfortable and so versatile you’ll want to buy two.  And lucky you, it comes in Black and Olive.

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THE HIGH RISE RIDING BOOT (#48497 – Black at select Skechers stores, Brown at skechers.com)

It wouldn’t be fair if we didn’t design a tall boot – and with our line-up of riding boots, you’ll want them all.  Our asymmetrical zip boot is great for anyone.  There are people who love a tall boot but wouldn’t dare wear one because they get tight on the calf.  Not the case here!!!  Our tall boot has an elastic inset to give a little stretch for those who need it.  Add the asymmetrical zipper closure and buckle detail and this look is classic!  This boot is available in Black and Brown.

Whether you like a traditional look or you’re following the latest trend in fall fashion, Skechers has a great line-up of boots for everyone. What’s your favorite Skechers boot style? Tell us in the comments!

TOP CANDIES FOR HALLOWEEN

HalloweenHalloween 2015 is upon us! As we get older, we spend so much time thinking about costumes and where we’ll go on the big night that it’s easy to forget about the most important part of this great holiday…CANDY! We polled the office for some favorites. Let us know your sweet preferences in the comments!

Akane
I was a big fan of the SweeTARTS three-packs when I was a kid – I’d look forward to my lunches after Halloween, when my mother would put them in for dessert!

Lauren
Kraft caramel squares because my mom always had a jar of them in our house around Halloween, so they remind me of childhood. Plus they’re delicious and I like unwrapping them, like a mini present 🙂

Lara
Asking to choose a favorite candy is like being asked to choose your favorite family member. If I had to choose my favorite Halloween candy, it would be Candy Corn. I don’t know why it gets such a bad rap!

Alisa
REESE’S! As a kid, I never ended up with too many of these in my trick-or-treat bag but they were my favorite!

Melissa
Almond Joy Dark Chocolate is my favorite. Love the crunch. The little bite size ones… no guilt there!

Claudia
Twix minis! They are always my favorite but I like them even more during Halloween because those bite size version make me feel less guilt about how many I eat.

Brennan
Twix. Full size. No explanation necessary.

Gina
Dip n Stick – because who doesn’t love to lick a candy stick and dip it into more powdered candy goodness?

James
I seriously adored pop rocks growing up. And let me tell you that urban legend about your stomach exploding if mixed with Coca-Cola—not true! (I tried and survived!)

Haowei
I am new to Halloween because we didn’t celebrate this day in Taiwan. My favorite is the Extreme Sour candy. These candy look normal, but are really sour in the core. When I was a kid, I enjoyed watching my friends taking the candy and having really funny faces when they tasted the sour part.

GO BEHIND THE SCENES WITH DEMI

We’re excited to share with all the Lovatics out there that Demi has returned for an all-new Skechers photo shoot! After her recent fantastic “Cool for the Summer” single and video success, she’s back on-set getting started on the next phase of her ongoing Skechers campaign!  We shot and filmed at a loft space in Downtown L.A.. The space was visually as cool as her hit single, but the weather brought record-breaking heat that made the shoot a bit of a struggle in the old non-air-conditioned building. But with her adorable dog Batman on set to keep her company, Demi was a trooper and we were all rewarded at the end of the day with a beautiful roof-top sunset backdrop for the final few shots.

It feels really great to support a company that I actually love and wear. I have a ridiculous amount of pairs of Skechers in my closet. What I love about these shoes is they are very, VERY comfy.

–Demi

As you know, Demi Lovato has been the face of Skechers women’s footwear since last year and now you can go behind the scenes with her in this exclusive video! She shares her thoughts on Skechers and the new campaign and offers insight on how changing her personal lifestyle over the last year influenced her fifth studio album, Confident, releasing on October 16.

Be on the lookout for Demi’s new print ads appearing in your favorite magazines in the months ahead! And of course the new campaign will extend to television—so check back for insider behind the scenes updates on an exciting new Skechers commercial starring Demi that’s set to premiere in time for the Holiday season!  Look for the #SkechersDemiStyle collection to grow with cool, new top secret styles that will be revealed soon!

How do YOU wear #SkechersDemiStyle?  Let us know in the comments!

MEGHAN TRAINOR SIGNS ON WITH SKECHERS

We’ve been holding a secret for a little while now…a second* pop sensation will be teaming up with Skechers!  Meghan Trainor, who everyone knows from her six-times platinum single “All About That Bass,” will be appearing in a global campaign for Skechers set to launch later this year!

In case you’ve been vacationing on Mars and don’t know Meghan Trainor, here’s a little background—the multi-instrumentalist independently released three albums by the time she turned 17. While still in high school, she was discovered by a Nashville publishing company and started writing tracks for hot country artists like Rascal Flatts and Hunter Hayes.

Now signed with Epic Records, Trainor followed last year’s mega-hit single “All About That Bass” with her debut album, Title, which entered the Billboard 200 album chart at #1 when it was released earlier this year.  The album’s second single, “Lips Are Movin,” has been certified two-times Platinum and the third single, “Dear Future Husband,” is platinum.

Meghan can currently be seen performing live at dates across the United States on her MTRAIN Tour. We pulled her aside for a few minutes to get her thoughts on the announcement and this is what she had to say:

I’m very excited to work with Skechers! I’m proud to get behind a company that celebrates style and being true to yourself! The shoes are SO comfortable and stylish too. I know my fans will love this campaign.

Watch this space for the latest behind-the-scenes details on the #MTrainSkechers campaign as they become available!  And don’t forget to follow Meghan on Instagram, Twitter and Facebook as well!

*Don’t worry, Lovatics, Demi remains a major face for Skechers and we’ll be announcing exciting news that you’ll love in the weeks ahead!

BLOG TAKEOVER: RODOLFO RAMIREZ STYLES THE CASCADES

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For fall I’m wearing Skechers Cascades boots, a perennial classic favorite. Their padded tongue, soft fabric lining, and cushioned insole made them the perfect choice for my line of work. As Creative Director of a fashion brand named Pocket Square Clothing I find myself taking on a plethora of different roles. Versatility in function is key for me; this made the Cascade boots ideal to take along with me on a busy day of fabric sourcing, meetings, and a dash of carpentry work in preparation for my store opening.

My personal style tends to take cues from my interest in patterns, prints, and textures which derive from my love of street wear and formal education in architecture. My look for the day features a mandarin color style chambray shirt, relaxed fit navy blue blazer, mustard color lapel flower for color, camouflage print cargo pants, and of course my Skechers Cascades boots. I find that neutral tones paired with a pop of color or print leave lasting impressions.

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With an architecture background, I’ve always found form and function to be equally as important. My style takes from these cues (pocket, pockets, and more pockets). I find myself never having too many pockets; they serve me well when cutting fabric swatches, carrying sheers, color samples, sunglasses, and other essentials like my phone, keys and wallet. This same idea also rings true for the Skechers Cascades as they are extremely well crafted and ready to take on any work you throw at them.

The Skechers Cascade boots are offered in two colors and come with different shoe lace options allowing you to be as subdued or unique with your hiking style boot laces.

 

Learn more about Rodolfo Ramirez’s fashion collection at www.pocketsquareclothing.com.  You can also follow him on Instagram @rodolfo_psc, facebook @pocketsquareclothing, and twitter @pocketsquareco.

 

HOW TO CARE FOR SKECHERS FOOTWEAR

Properly caring for your Skechers means you’ll get to wear them for a long time! Here’s the best tips on how to take care of your new kicks.

Performance Shoes: Most Skechers GOwalk and GOrun shoes with non-leather uppers can be safely machine washed. Using a pillowcase or laundry bag to hold both shoes, wash on the gentle cycle and air-dry. Do not place shoes in dryer. We do not recommend machine washing the Skechers Performance Nite Owl luminescent shoes.

Nylon/Mesh Shoes: Most non-leather casual shoes can be safely machine washed on the gentle cycle and air-dried. Do not place shoes in dryer. Do not machine wash light-up shoes. Apply a fabric ‘rain and stain’ protectant to protect the shoes from water. For shoes with Skechers Memory Foam™ insoles, allow shoes and insoles to air dry for 10 to 12 hours to ensure the insoles are fully dry.

Leather Shoes: Apply a leather ‘rain and stain’ protectant before wearing in wet conditions. Use a leather cleaning lotion or spray to clean. Apply a leather lotion or oil periodically to keep the leather supple. Do not machine wash leather shoes.

Suede or Nubuck Shoes: Apply a suede and nubuck-specific ‘rain and stain’ protectant before wearing in wet conditions. Use a suede/nubuck cleaning product to clean shoes. Brush with a suede brush for best results. Do not machine wash suede or nubuck shoes.

Light-Up Shoes: Machine washing light-up shoes is not advised as it may damage the lights. Clean with mild soap, warm water and a soft cloth.

Skechers Foamies Kids’ Shoes: Machine wash in cold water with mild soap for up to 30 minutes. Air-dry for 10-12 hours to ensure your Skechers Memory Foam™ insoles dry completely. Do not place shoes in dryer.

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